The rise of immersive technologies like augmented reality (AR), virtual reality (VR), mixed reality (MR) and extended reality (XR) is undeniable. According to Gartner, enterprises are beginning to move closer to adopting these technologies. But, they say, these technologies aren't quite ready for prime time just yet. “It’s important to not over-promise on what the offerings will be in the next few years,” Tuong Nguyen, principal research analyst at Gartner, said in a Gartner report. “While we’ll see improvement for both AI and immersive technologies in 2018, the market has been guilty of over-hyping AI and immersive technologies. Let’s not repeat that mistake, but instead consider immersive technologies to be in their adolescence — they are adolescent, but gifted and talented.”